by Ruth Vitale, CreativeFuture, 14 July 2021
Piracy soared to unprecedented levels during the global pandemic, resulting in staggering losses and making it even harder for most independent films to break even.
But CreativeFuture CEO Ruth Vitale praises the resilience of the creative community as enhanced safety protocols and measures designed to keep COVID-19 exposure low on film sets enabled productions to resume.
Vitale said: “Please join us as we work together to promote the value of creativity, expand digital access to legitimate content, and protect the fundamental right of creatives to determine how their works are seen, heard, and distributed.”
Read the full article HERE and read our Industry Insiders piece on Ruth Vitale for more in-depth perspectives about how piracy is the biggest threat facing the creative industries today.