Content Cafe


Research backs up new legislation


INCOPRO, Site Blocking Efficacy – Key Findings, Creative Content Australia (February 2018)

In November 2017, UK research firm INCOPRO reported that access to blocked online locations from Australian-based devices was down by 53% and overall piracy in Australia was down by 25%, as compared to October 2016.1

Compiled after the Australian Federal Court ordered the blocking of 59 pirate sites in August 2017, the report echoes the findings of a UK study by Carnegie-Mellon University* which showed that overall piracy was only significantly reduced when a substantial number of sites were blocked simultaneously. The research also examines the piracy landscape in Australia and identifies the most used content infringing sites.

You can see the research INCOPRO Research

SARI, The Role of Search in Piracy (March 2018)

2018 Research into the role of search engines in content piracy shows that:

  • 70% of first time pirates use search when discovering a source of content for the first time. For more than three out of four it’s their first port of call.
  • Of those, 44% were not looking for infringing content when they initially found it. This suggests search engines do a lot more than ‘giving people what they are looking for’.
  • Search engines are the primary way for people to find these new infringing locations.
  • Finding these pirate sites amongst the top of search results legitimises them.
  • 50% of piracy searches use auto-complete suggestions to find suitable links to access illegal content.

You can see the research&nbsp

SARI Research